We started a movement in One Degree Shift back in July after a week of senseless violence and tragic loss of life in Baton Rouge, Minnesota, and Dallas. In response to the hurtful and divisive posts that followed these events, we committed to post at least one positive “LOVE” message on Facebook with the hashtag #Shift2Love to counteract the trending negativity bombarding our news feeds.

Our #Shift2Love movement is a campaign to remind all of us to return to love — it is a mission to tune the world to love by aligning each heart and soul. We invite you to add your voice with ours as we make a shift toward greater compassion and kindness towards everyone. Together we can make a difference!

“Darkness cannot drive out darkness: only light can do that. Hate cannot drive out hate: only love can do that.” – Martin Luther King, Jr.

Love is a basic human need. We are born wired for it. Our hearts do it naturally. The power of love can transform our lives and heal the world. So, do we really need to be reminded to love? Here are four reasons why I think we do.

(1) We forget who we are.

We are born perfect love. So how did hatred and prejudice find its way to our heart? We were taught it. And, beneath it all lies our often unconscious fears. As Marianne Williamson, author of A Return to Love teaches, “Love is what we were born with. Fear is what we learned here. The spiritual journey is the unlearning of fear and prejudices and the acceptance of love back in our hearts.” Sometimes we just need to be reminded of who we really are. We are love. We are born to love and to be loved.

“Love comes more naturally to the human heart than its opposite” – Nelson Mandela

(2) Our perception is often on autopilot.

We rarely stop to examine why we think the way we do or if it is even true. We merely see the world the way we are – the way we believe it and the way we have experienced it. So, when we encounter those with a different viewpoint than our own, we can quickly dismiss them or think they are wrong. What’s more, if we are not mindful, we will offend or exclude those who do not share our same perception. When we are reminded to look inside our own heart, we can then consciously discern whether we are being motivated by love or fear.

“It is so important for everyone regardless of race, political party, or profession, regardless of what organization you are a part of, everyone right now focus on words and actions that can unite this country rather than divide it further. We need to temper our words and open our hearts. It is up to all of us to make sure we are a part of the solution and not part of the problem.” – President Obama 

(3) The cost of silence is too high.

Psychologist Linda Louden reminds us of this in her research, “Silence and refusal to closely examine ourselves are two of the most insidious elements that foster the racism that persists in the fabric of our country.” When we break our deadly silence we will find solutions to issues that impact all of us (black, white, blue… all lives). We must speak up and use our influence to create change. Your voice matters! We need to be reminded that our love makes a difference.

As the author of Just Love, Scott Stabile writes, “Your great ability to love has everything to do with creating a more peaceful reality on our planet. Your love matters. It makes a critical difference. It helps us all.”

(4) We can stand to be more loving toward ourselves too.

There is nothing selfish about loving Y-O-U. Too often we undervalue what we are and overvalue what we are not. We need to see what is right about us instead of what is wrong. In order to be successful at serving and making a difference for those around us, we must take time to care for ourselves. That’s LOVE. We need to be reminded to first love ourselves in order to expand our capacity to love others.

“When you adopt the viewpoint that there is nothing that exists that is not part of you, that there is no one who exists who is not part of you, that any judgment you make is self-judgment, that any criticism you level is self-criticism, you will wisely extend to yourself an unconditional love that will be the light of the world.” – Harry Palmer

These are four important reasons why we all need to be reminded to love.

So, join your voice with ours and before you post on Facebook, or any social media channel… T-H-I-N-K! Is it True? Is it Helpful? Is it Inspiring? Is it Nice? Is it Kind? Is it LOVE?

When we do it right, this #Shift2Love movement becomes not only an outward campaign but an inward transformation because we become aware of our own biases and limited perceptions as we intentionally shift to love for ourselves and others.

What ideas do you have to advance this movement and spread a message of love? Leave a comment below and share your ideas.

Follow @OneDegreeShift on Facebook for more ideas on what to post, and search for the hashtag #Shift2Love to view posts about the movement. You will be inspired by what others are posting, and you can follow their lead.